AJ PR
a full service boutique public relations firm
Clients
PRO BONO CLIENT
The Sustainable Furnishings Council is a coalition of manufacturers, retailers and designers dedicated to raising awareness and expanding the adoption of environmentally sustainable practices across the home furnishings industry.
Their mission is to help companies reduce their environmental footprints as they grow, and to help consumers find healthy furnishings. To accomplish these lofty goals, we provide the best education, promotion, and networking opportunities available. We raise consumer interest in environmentally safe furnishings and promote the development of many more sustainable options.
SFC urges the use of Life Cycle Assessment as the best method for analyzing the environmental and health impact of products and a verifiable chain of custody as the only acceptable method for tracking wood flow. SFC members support the triple bottom line of PEOPLE - PLANET - PROFITS and lead the industry in best practices throughout their supply chains. Members are committed to continuous work toward a healthy future, inside and out.
PRO BONO CLIENT
The Oasis Alliance (OA) is dedicated to brightening the lives of trauma survivors by co-designing personalized spaces that encourage and support recovery, growth, and mental well-being. Most people believe that interior design is a luxury. We believe that interior design is an underutilized tool to empower, encourage and resurrect people at their lowest point. When we live in personalized spaces that affirm our humanity, we feel important—a major first step in moving past trauma and loss.
Creator of the original decorative hide rug, Kyle Bunting has redefined how hide is used in interior applications. Hide is a material of incredible depth and dimension that brings unlimited design potential to rugs, walls, pillows, and upholstery. Kyle Bunting continues to be true to this one material, constantly creating new designs in hide. With his team of contributing designers, Kyle Bunting innovates and expands the possibilities from his studio in Austin, Texas. From elegantly understated to magnificently bold, he handcrafts the finest Italian hides into intricately designed works of decorative art. Their specification mantra, “any size, any shape, any color,” provides unlimited design potential to create the extraordinary in hide.
Western Sensibility is a digital textile printing studio specializing in sustainable and life-friendly performance textiles. Founded by a third-generation textile printer to operate at the cross-section of art and science, Western Sensibility honors art and process equally. The studio is rooted in the belief that digital textile printing technology fosters ambitious design and it’s
their mission to champion the vision of the artist and usher that perspective into your home - without compromise.
With a focus on sustainability, Western Sensibility works with contemporary artists, interior designers, architectural firms, and brands on residential, commercial and hospitality projects - both collaborative and private label.
Based in Missoula, Montana, Western Sensibility is the print studio the textile and design industries were missing.


212box thinks outside theirs. The multidisciplinary design firm approaches their work with a singular mix of detail-oriented commitment and a rigorously developed sense of play. From large-scale schematic plans to small-scale conceptual design, 212box applies the same attention and no-holds-barred ambition to projects of every scale. Lead design partners Eric Clough and Eun Sun Chun are materialists - not materialistic. Exercising a tireless exploration into the material nature of things, they consider the connection between the value of the material to the value of the experience in all their design work. Collaborating with artists and artisans to create bespoke, one-of-a-kind and truly thoughtful pieces, 212box has situated themselves at the center of a global network of craftspeople, thinkers, and resources. 212box has a showcase office in New York City and works on projects throughout North America, Europe and Asia.
Launched 2020, KD Reid Interiors has approached interior design with a completely client-focused approach. This, along with their unique, personal designs, are just some of the many reasons why they are a truly visual storytellers of their craft. Combining their passion for great design, art and architecture, they have developed a reputation for creating beautiful yet functional spaces.
Focus Lighting is an award-winning professional architectural lighting design firm located in New York City. Since 1987, we have continually created unique and successful lighting design solutions for projects of all sizes including hotels, resorts, retail, restaurants, museums, nightclubs, offices, and private residences around the world.
The Focus Lighting team’s creative process is informed by a combined experience in theater, architecture, and design. Together the team generates projects that create an emotion with light and engages its audience. We believe that light and its perception within an environment are essential to the human experience. Light brings a sense of drama, composition, balance, and excitement to each of our projects.
The creative outlet of Heath Wagoner, HW. Studio is a mixture of functional objects and art pieces for the table. Heath is a trained goldsmith and industrial designer. He uses traditional metalsmithing techniques paired with industrial design ergonomics. Each piece is made by hand in his Brooklyn, NY studio or cast in Rhode Island.
Inspired by the way Heath likes to host and eat, each piece is a functional yet elegant object that can easily adorn the table of a dinner party or be used for dressing up the middle of the week takeout.
Heath is a jewelry and accessories designer based in NY. Originally from the Outer Banks of NC, he has lived in NY for the past ten years designing for brands such as Pamela Love, Marchon, and Tiffany & Co. Heath has also designed restaurants and events. This combination of multi-hyphenate experiences helps him create flatware that is functional while looking like jewelry. HW. Studio is jewelry, for the table.

Sten Studio is a design enterprise located in Mexico City, whose motive is to create objects and furniture that turn the use of minerals as materials into their essence. Thanks to it, all pieces are unique, given the characteristics proper to each of the stones. The studio is born from the passion for geology and industrial design, which has resulted in the experimentation with rock crystals that are yet to be explored in the world of decoration.
Our pieces pretend to provoke desires and emotions through the selection of materials and manufacturing techniques. Each project comes from a detailed research and experimentation process that in its development brings together the artisanal and the industrial in order to ensure quality and functionality for every piece. For us to bring about this vision, one of the key values for the studio is teamwork, which has brought about various collaborations with other design studios in Mexico City.
Alder & Tweed is a luxe, yet approachable, design firm specializing in premier luxury residences. As a family-owned business with over 40 years of experience, our comprehensive
service offering provides a unique, seamless experience for all of our clients.
Alder & Tweed has offices in Park City, Utah; Big Sky, Montana; and Millerton, New York. Our accomplished design team aims to give our clients a one-of-a-kind design and experience that
focuses on impeccable service from concept to installation. We seek to ensure that every detail is taken care of, and every need, not only met, but surpassed.
With this philosophy, Alder & Tweed has expanded to work with clients across North America and throughout the world. We look forward to working with you and providing you with the Alder
& Tweed experience.


President, Robert Ventolo, is living out his dream. Interested in architecture and design from a young age, Robert graduated from the New Jersey Institute of Technology with a Bachelors of Architecture and a host of experiences already under his belt. His passion for the industry was furthered after six months traveling and studying in Barcelona, France, Germany, Switzerland, and Italy under the auspices of his mentor, Harvard Architectural Professor William Brinke. After graduation, Robert trained under his mentor Gary Crain at Gary Crain Associates. Robert credits his extensive knowledge of interior design, business ethics, and commitment to charities to Gary, an established and experienced designer in his time. Years later Robert and Gary partnered together to begin Crain & Ventolo Associates, focusing on providing design elegance to their diverse clientele. With roots in European traditionalism and drawn to the clean, modern look of gallery-like minimalism, Robert has created a style that is entirely his own.
He designs spaces around art, angles, and perspective curating his Euro-modern-minimalist interior design niche. Robert works collaboratively with his clients to achieve the exact look, finish, and environment they envision, providing extraordinary hands-on involvement from inception to completion of every project. Robert is not only a leader in the industry but also a role model for how to build a full-service firm and develop impressive clientele relationships.
Erin Minckley is a visual artist based in Chicago, IL. Minckley founded Relativity Textiles in 2015 with the help of a Kickstarter campaign. Her drawings and hand painted artworks are the basis for each design. With an MFA in Fiber and Materials Studies from the School of the Art Institute of Chicago (SAIC) and ten years experience working in the manufacturing industry, Minckley uses her research and printing know-how to design globally inspired motifs with cultural narratives that span the globe. Connecting homeowners to foreign cultures by way of wallpaper motivates Minckley to pay homage to the craftsmen and women of the world. The wallpapers used are almost all screen printed by hand, but when printed digitally use the best paper substrates on the market in an effort to be durable and also eco-friendly.
Born in SLC, Utah, Erin came to Chicago to pursue her MFA. Mother of two boys, she founded the company with a pipedream to make a day job for herself creating textiles. With a background in education and print manufacturing, she has succeeded in growing her brand to an international reach by the time she hit her fourth year in business. In 2020, Erin set out to help other artists become profitable from their art by writing a book entitled Artists Who Thrive which is available in the shop and on Amazon. Her newest release in Fall of 2022 is the fabric collection. Followed by a rug launch with patterns to adorn the floors, now Relativity Textiles fully embraces every part of an interior space as a canvas for one of a kind art.


After being awarded a Master of Architecture degree from New York City’s Parsons School of Design, Daniel Ian Smith, Principal and Founder of Village West Design, continued to hone his residential design skills through national certification for interior design. Now, after 25 years of experience, Daniel leans heavily on his architecture background as the framework for his interior design solutions. As he explains to eager clients: functionality comes first and aesthetics second, and a major cornerstone of his practice being that “good design is therapeutic.” Leading all projects with passion and dedication, warmth and humor, Daniel has created many comfortable homes—and many contented homeowners.
Always attentive and respectful, Daniel’s creative approach is centered on the individual client, not some cookie-cutter solution. A collaborative process is key to his core philosophy, and he firmly believes that everyone should be able to enjoy a comfortable, well-designed home customized just for them. Savvy homeowners turn to him to discover and articulate their own unique tastes, so that their homes reflect who they are and even who they want to be.
Daniel was born in Connecticut and is a proud, third generation “Connecti-cutie.” Although, after living his entire adult life in New York he now identifies as a New Yorker at heart. Most recently he moved to the Bay Area, and continues his design business as a bi-coastal affair.
From humble beginnings trading colorful bracelets as a symbol of friendship and community to William’s now large-scale works and design collaborations with well known home goods companies, there is one constant: a process-driven fascination with the language of craft and the communities who persevere through their traditions.
Weaving is a “borderline obsession” for William, he says. He received his AAS in Fine Arts from FIT in New York and states. However, “It took one night class on a small table loom to trigger a fixation on weaving and the mathematics and structural side of design and production.” In his second year of undergraduate studies, he was offered a study-exchange scholarship to attend the École Nationale Supérieure de Création Industrielle, a prominent French design school, where his interest in specialty weaving techniques like passementerie flourished.
William recounts that his early interest in textile and fiber crafts started in the act of making friendship bracelets at summer camp. This early introduction to macramé, the language of sharing a craft, creating community through knotting string and the meditative quality of quietly exploring the world through color and design would prove to be a direct inspiration to his now-successful career as a weaver and designer of textiles for home decoration that are viewed through the lens of fine art. And, even more recently, has been chosen for some high profile product collaborations with home goods giants West Elm, as well as contracted work for Amazon’s new office space. He also has collaborated with Crosby Street Studios on a line of fabrics and has worked for performance textile companies Crypton and Sunbrella.
With over two decades of experience in interior design, Katie leads McCaffrey Design Group with a warm hearted approach and a curatorial eye. Her guiding vision is to design bespoke spaces that truly reflect each client’s individuality and create homes which function beautifully for her clients’ lives.
Under Katie’s strong leadership, McCaffrey Design Group has developed a reputation of client centric designs that delight with incredibly tailored and unique spaces. Working with a diverse clientele throughout the country, Katie and her team infuse client’s spaces with joy, wit, beauty, and functionality Whether revamping a chic city condo for a tech entrepreneur or working on a cutting edge, ground up winery in Napa for forward thinking oenophiles, Katie delivers her impeccable design with a warm personal touch.
Prior to launching McCaffrey Design Group, Katie served 14 years as Sr, Designer and Design Director for award winning design firm Martha Angus Inc. She later partnered with Martha Angus forming Angus|McCaffrey Inc before starting McCaffrey Design Group. She also learned the interior design business from the inside out as an expert in fine furniture both designing custom pieces and managing custom furnishings and antique restoration for Rossi Antiques. She earned her BA in Graphic Design while also studying Industrial Design from Rhode Island School of Design and continues to draw inspiration from her time studying painting in St. Petersburg, Russia.
HSH Interiors brings to life a timeless sensibility guided by a keen reverence for architecture and expressed through comfortable spaces grounded in glamour.
Led by principal designer and visual omnivore Holly Snow Hollenbeck, the studio thoughtfully tailors each project to meet the client's unique needs while channeling Holly's vision around joie de vivre and a sense of place and people, not an era or style.
From its two design studios in California, HSH Interiors extends its geographic reach to clients across the United States and abroad. HSH Interiors' work is well-published in major design magazines including Wallpaper, Dwell, LUXE Interiors + Design, and more. HSH's portfolio includes residential and hospitality projects in desirable locales like San Francisco and the Peninsula, Marin, Napa Valley, Jackson Hole, Lake Tahoe, Manhattan Beach, Beverly Hills, and the Dominican Republic.
Staci Munic Interiors is a full service design build firm based in Chicago and Palm Springs, working on projects coast to coast. Melding a big city edge with the resort lifestyle, our design aesthetic is truly versatile. Approaching each project with a fresh perspective and a keen ability to listen, understand, and interpret our clients’ vision, we create and tell our clients’ story through our work. SMI’s goal is to create vibrant, harmonious spaces that promote a sense of well being.
Over the years, SMI has curated a community of trusted professionals including builders, architects, artisans, and specialized tradespeople. With decades of experience in interior design, hospitality and education, SMI infuses creativity, patience, and business savvy into our process.
Staci comes to interior design with a unique perspective, including a diverse work background. She is an entrepreneur and an educator. Staci is bilingual and not only has her undergraduate degree in business and a master’s degree in education. Staci has grit and has worked hard to build her business from the ground up. She’s not just about the pretty, though she’s good at it, she strives to create spaces that reflect her clients lifestyle, keeping their health and wellness top of mind.

.jpg)
.jpg)


Inspired by the intrepid journeys of the legendary Ernest Hemingway, we embarked on a mission to curate a collection that captured the essence of his favorite hotels and the places he had stayed.
Delving into the pages of Ernest Hemingway's travel memoirs, studying his vivid descriptions and tales of adventure. We sought to imbue each mattress with the spirit of the destinations that had captivated the great writer's heart and soul.
Each mattress in the collection bares the spirit of Ernest Hemingway's wanderlust, inviting dreamers to embark on their own nocturnal expeditions to these captivating destinations.
And so, Sleep by Ernest Hemingway’s curated collection honoring Ernest Hemingway's favorite hotels and places he stayed is a haven for those seeking both the indulgence of luxurious sleep and the thrill of global exploration.